Sometimes it helps to have some simple guidance for your board recruiting.
In this post from the Nonprofiteer, "Board members are not hypothetical constructs", I found some nice advice. Many nonprofits are having a hard time finding board members. Sometimes this results in burnout of current members, difficulty achieving quorum, executive directors who are surprised that recruitment was not listed as a higher priority in their job description, etc.
In the linked blog the author suggests an approach that resembles the amassing of volunteer support for a capital campaign. I think that many nonprofits use an approach similar to this with some success. They ask what needs to be done, set up their criteria, and spend their time talking to actual people.
In short, the emphasis is on talking to people, not about them. What board recruiting tactics have helped your organization?